Jojo Boutique, Cuckfield
Big-hearted, bang-on-trend boutique for fashion and accessories.
This big-hearted, bang-on-trend boutique in cute Cuckfield is an absolute one-stop shop for fashion and accessories. We all know the indie boutiques that have the odd gem in amongst something of an ‘eclectic’ collection but Jojo never fails to deliver, mainly because founder Jo and her team have an absolute laser-honed knowledge of style and trends.
Expect everything from lounge luxe with a polished finish to daywear, knits, capsule essentials and simple but elegant eveningwear, and it’s all oh-so-wearable.
Jojo Boutique threw open its doors more than 11 years ago and as well as a devoted following from Sussex, has customers from as far afield as the USA, New Zealand, Denmark and Australia. Brands and labels including Oui, Elk, YaYa, Part Two and InWear all feature in seasonal collections and staff try on every piece personally before choosing what to feature, to ensure it’s all truly hand-picked. The boutique is also a great place to find hot new designers, as it showcases a few every year, chosen by Jo and the team.
Jo’s worked her way up the fashion ranks since she started out as a Saturday girl in the 70s, the era of wrap dresses, floppy hats and jumpsuits. Through Jojo Boutique she’s also contributed thousands to local charities, and this year is supporting a UK-wide anti-bullying campaign and local women’s charity RISE in Brighton, so we can all feel good about shopping with a gorgeous indy that’s demonstrably committed to doing good in the community too.
Don’t forget to follow Jojo’s fab Insta feed too for regular updates on new stock and how to wear it.
45 High Street, Cuckfield, West Sussex RH17 5JU
follow Jojo Boutique, Cuckfield on